Because flawless brows take more than just good products…
When I first started offering brow services, I thought it was going to be as simple as waxing, tinting, and sending clients on their way.
Spoiler alert: it’s not that simple.
Don’t get me wrong — brow artistry is one of the most rewarding services you can offer. But it comes with a learning curve. If I could go back and mentor my beginner self, these are the 3 things I wish I knew from the start — so I’m sharing them with you to help fast-track your growth and confidence.
1. ✨ Brow Mapping Is Everything
In the beginning, I thought mapping was optional. I’d eyeball shapes or copy a “brow trend” I saw online and hope for the best.
But the truth is — brow mapping is the foundation of every great result. Without it, you’re guessing. With it, you’re creating balance, structure, and symmetry tailored to your client’s face.
Why it matters:
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Mapping helps you visualise before you commit to waxing or dyeing
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It allows you to customise shapes for each individual client
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It builds client trust — they can see what you’re aiming for before the service even begins
Now? I never start a brow service without it. It’s the #1 thing that helped me go from inconsistent results to confidently charging premium prices.
💡 Want to master mapping? My Mapped to Perfection Masterclass teaches 4 detailed techniques with theory, demos, and lifetime access!
2. 🎨 Product Choice (and Ratios!) Change Everything
I used to think all brow tints and dyes were the same — just grab a tube and go. But I quickly learned that product quality, mixing ratios, and timing have a massive impact on your results (and how long they last).
What I wish I knew:
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Different skin types require different product approaches (e.g. oily skin needs stronger skin-stain)
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Mixing ratio affects intensity and longevity
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Some clients need a shorter processing time to avoid over-staining or warmth
Using the wrong product or ratio can lead to patchy results, brassy undertones, or premature fading — and unhappy clients who don’t rebook.
Now, I always:
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Tailor my product and ratio to the client’s skin/hair type
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Patch test and adjust as needed
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Keep detailed client notes to track what works
3. 💬 Client Education Is Part of the Service
The service doesn’t end when they get up from the bed — what clients do after their appointment plays a huge role in their results. And trust me… they won’t always know unless you tell them.
What I wish I knew:
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Clients need clear, simple aftercare instructions
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Not everyone knows to avoid exfoliants or active skincare near the brow area
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Long-lasting results often depend on their home care (and your communication)
Now, I always:
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Give verbal and written aftercare
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Explain what to expect over the next few days (especially for dye or lamination)
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Offer brow aftercare products in-salon to support their results
This not only improves retention — it positions you as a true professional, not just a beauty service provider.
👑 Final Thoughts
If you’re just starting out in brows (or even feeling stuck), here’s your reminder:
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✅ Mapping is your best friend
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✅ Products aren’t one-size-fits-all
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✅ Education builds trust and repeat clients
And if you're feeling unsure or lacking confidence — you’re not alone. Every expert was once a beginner. Every artist has a starting point. The goal isn’t to be perfect from day one — it’s to keep learning, refining, and growing.